Level Up Drops COO, Hires Blogger

I’ve been hearing about so much bad stuff happening at Mobius, I almost missed all the good stuff happening at Level Up. Sheila Paul has resigned as COO, and Kevin Codamon is now their website’s editor-in-chief. Sheila was an offline advertising dinosaur who wasted Level Up’s money; Kevin is an online media maven who can […]Click here to continue reading "Level Up Drops COO, Hires Blogger"...

Level Up Drops COO, Hires Blogger

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Comments

28 Comments on “Level Up Drops COO, Hires Blogger”
  1. Pao Peña says:

    Sure, sure but it’s only now that online marketing discipline is actually firming up to become a more mature approach to doing marketing especially for web/online products/services like OGs – hey, especially in Southeast Asia.

  2. Mike Abundo says:

    Pao, The Cluetrain Manifesto, a primer on Internet marketing, was published in 2000. Online marketing was established as a discipline years before Level Up even existed.

  3. John Young says:

    Mike, remember the old adage: Better to keep quite and let people think you are a fool than to open your mouth and prove it. For your own pitiful sake, please shutup already. Thank you
    JYoung

  4. Mike Abundo says:

    Compare Level Up’s irrelevant endorser Iya Villania to Google Earth’s hyperrelevant endorser Matt Harding. Only later did Level Up actually get a relevant endorser in the person of Alodia Gosiengfiao, and even then she’s woefully underused. Sheila still thinks in terms of mass marketing instead of niche marketing, a horribly cost-ineffective mindset when marketing online services.

  5. jayvee f. says:

    lets stop fighting na! lets just play perfect world ….

    “flyy withhh meee……….” 🙂

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