ABS-CBN Multiply Deal: Clueless

Philippine TV station ABS-CBN has no idea how to do business online. Instead of partnering with online video leader YouTube to effortlessly promote themselves and earn revenue, they’re partnering with bottom-tier social network Multiply just to sell some ad space.

Clearly, the dinosaurs in local TV land just cannot wrap their brains around simple and smart new business models. As for me, I’m just glad my blog isn’t on Multiply. If you have to tell the world you’ve cut an ad sales deal with some third-world TV station, you’re in serious trouble.

(Thanks to Lusanto for the tip.)

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22 Responses to “ABS-CBN Multiply Deal: Clueless”

  1. Wow. The crystallization of many years of phail.

  2. Credits from yours truly! I was shocked by that announcement in the first place.

  3. okay, what does ABS-CBN want now?!? Haha. Funny.

  4. [...] Tier: Everyone else. Multiply, for instance, has to hook up with some ugly foreign girl to get [...]

  5. Oh Crap.
    Oh well, more reason to use adblock on Multiply haha.

  6. They should rename it Multibaduy, if it happens in the next few weeks.

  7. ABS is trying to make itself look like it “gets” social networking and all that stuff.

  8. I too felt weird about them picking Multiply. Youtube has lots of users than Multiply and has lots of opportunities in store. Weird.

  9. Speaking of the apparently wasted opportunity with YouTube, I am liking GMA’s embrace of web video. Remember when they posted the arrest of Mark Verzo?

  10. Hey Mike, can you think of any other word other than “dinosaur” to describe any person/party that thankfully doesn’t think as pitifully small as you do? At last count both Multiply and ABS-CBN contribute by hiring thousands and thousands of people and paying millions in taxes. You on the other hand are a pathetic work-for-nothing (i.e. worthless) moron hogging online real estate. Wanna impress us? Post your ITR (Thats Income Tax Return, idiot). Go on. I double-dare you. Lets see who’s clueless now

  11. We’re waiting hotshot…

  12. wow seems like someone is really pissed.. or someone is being given a big fat pay check for that comment. of course ABS CBN has to pay tax.. everyone has to pay tax duh?! doesnt mean that u pay tax and that exempts you from stupidity.I Dont see the point of asking for someone’s INCometaxrecords, cause thats none of your frikkin business. ABS CBN is just full of pride that they cant make up with the enemy(youtube), but thats change.. go with it. dont go hiding in a hole like multiply, its perfect way for them to branch out even if their shows arent that good, like they say bad publicity is still publicity. both networks are being run by old farts who dont know anybetter!

  13. Hey Migs, just want to ask you a question:
    If ever, IF EVER, Mr. Abundo decided to throw out his dignity and principles out of the window AND accepted your mundane challenge by posting his ITR in this blog, WOULD THAT ANSWER THE QUESTION? I suppose it would satisfy your moronic brain that is obviously lacking the left hemisphere. Come to think of it, your sentences show evidence that you lack the coherence that Mr. Abundo display in his blog. Please think of any good alternative to show WHY THE MULTIPLY-ABS CBN TIE-UP IS A GOOD IDEA or else, go back to your grade school English and GMRC Teacher to give you refresher course and to spank your bottom for misbehaving–unless, you are of perverse state of mind and derive pleasure from spanking.

  14. migs is just a bottom feeding trashbag working for that station or maybe that site multiply… which frankly doesnt live up to friendster or myspace.

  15. Based on Migs’ statements, I propose that he/she/it switch to a lifetime diet of peanuts (and or its derivations such as the peanut butter) and iodine-enriched food or condiments such as iodized salt to speed up the production of neurons in an effort to increase his brain activity and I hope, it would also increase his IQ from that of a salivating, idiotic mongoloid to at least, the IQ of a 12 year old. Hey migs, here’s my ITR number, you might want to enjoy looking at it while Mr. Abundo is not paying attention to you—hahahaha!!!

  16. Hey Metal, sounds like you got a crush on Mike! So which one of you is the queen? Heck, who cares, you’re both fruitcakes! Also, nice comment you made about “idiotic Mongoloids”. It clearly shows that you are either an ignorant racist or ignorant of those with down syndrome. You know, that kind of comment sounds exactly like something Mike would say so I therefore conclude that you are in fact the idiotic, worthless, narcissistic imbecile Mike Abundo. Hi Mike.

  17. Migs: Oh, empress! Don’t be jealous! I could actually like you IF ONLY YOU COULD ANSWER THE RELEVANCE OF BANTERING ITR’s TO THIS ISSUE. Fruitcake! Fruitcake! Blah! Blah! Blah!
    Oh, can’t you really think of anything intelligent to insult somebody? “Mukha kang dinosaur” or “Alagad ka ng Dinosaur” sounds much insulting than your words. Empress Miggy, try to come up of something with an impact AND make relevant back-ups on your ITR thing then you come back to this forum, ok?

  18. Oh my gosh Munky. My mistake. You are not Mike. As bad as he is he writes a lot better than you. You, on the other hand are quite simply insane. The relevance of an ITR is simply another way of qualifying one who opines. It would show that Mike’s opinions are indeed worthless unlike the opinions of say Patricia Evengelista or Max Soliven or the countless other writers who are in fact PAID for what they do because their opinions actually COUNT. There are lots of people who call themselves writers (and artists and cooks and lovers, etc) but there are more BAD ones that good ones. You and Mike just happen to suck really badly. Capice?

  19. [...] this is why Digg partners with CBS and The Wall Street Journal while Multiply scavenges deals with some third-world TV network. Even in the face of corporate copyright pressure, Digg actually has some goddamn respect for its [...]

  20. [...] problem with these blanket removals. One day, they will remove someones video that will fight back. ABS-CBN is still retarded in playing the Youtube [...]

  21. [...] While bottom-tier social network Multiply stepped into deep shit by partnering with ABS-CBN, OpenSocial-enabled Friendster is expanding its Philippine office. [...]

  22. ahuh!!!!!!!!!!

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