Video


The Original Cuppycake Video

You’re My Honeybunch (The Cuppycake Song) has been floating around the Internet for ten years now, garnering about 46,400 mentions across the Web. Now, thanks to YouTube, we find out the original artist was not some voice actress sounding cutesy for some record label, but a three-year-old girl in her parents’ home studio.

No lip-syncing here folks, This is the REAL DEAL!: The original 1994 video of “The Cuppycake Song” being recorded by the original artist (our daughter, Amy at age 3) in our home studio. Although there were many takes of the song during the session, this was the one that made it onto our BALLOONS children’s CD and the one which has generated so much interest on the internet. Since uploading “The Cuppycake Song” to the web in 1996, it has truly taken on a life of it’s own. On You Tube alone, there are currently at least 268 videos using this song! In the last ten years we have received thousands of unsolicited comments from people of all ages across the US and many countries around the world who have been touched by this simple song and the tiny voice that sings it. Now at last, you can see the face that goes with the voice. This should finally put to rest the false rumor that the song was sung by Strawberry Shortcake.

Young Amy Castle even adds to the cuteness of the proceedings with her closing line: Now I’m done! Don’t you just love it when the origin of a meme expands the meme itself, even a decade later?

By the way, here’s what that talented little girl looks like today. Click here to continue reading “The Original Cuppycake Video”…

Level Up Drops Splash Page and Autoplay Annoyance, Still No RSS

Two weeks ago, I pointed out that the homepage of top Philippine online game publisher Level Up featured an infantile splash page and annoying autoplaying video. I’m glad to see they’ve removed both.

Now, all they need are RSS feeds, and they’ll actually have a decent site. Who knows, if I see enough good stuff from them in my RSS reader, I might even plunk a few Xfire hours into RF Online (gasp!).

When they’ve put up those RSS feeds, they should try getting their own YouTube account. Their Christmas promo vid had to go through Hackenslash’s YouTube account — on New Year’s Day. Talk about being late to the party, and by proxy at that.

Level Up is a game publisher, not a Web publisher. Their Web content exists to promote their games, and promotional content works best when made viral. You don’t make content viral by portalizing it for stickiness. You make content viral by widgetizing it for syndication.

Here’s my challenge to Level Up: if you come up with at least one decent RSS feed for your site, I will post a nice little widget for it on this blog. My readers can take that widget and repost it on their blogs. That’s free viral marketing for you guys.

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