Video
Revision3 Revenue Rising
With the exception of John C. Dvorak’s Cranky Geeks, every video podcast I download to my phone comes from startup production studio Revision3. That’s why I’m glad to hear their ad sales are going up, enough to triple their revenue in 2008.
I’m also not surprised advertisers are seeing the value in Revision3’s geeky shows. Founder Kevin Rose is no Oprah and host Veronica Belmont is no Britney, but the economic value of online video is not in mass appeal. It’s in audience engagement, the kind that translates directly into sales. Ads on Revision3 shows achieve 99.9% audience recall and — this is the moneymaker — 48% of the audience actually buys the stuff they pitch. Click here to continue reading “Revision3 Revenue Rising”…
YouTube Crackpot: Domain or STFU
Herbert Elwood Gilliland III claims he gave YouTube founder Chad Hurley the original idea for the video-sharing site. Now, two years after Google bought YouTube for $1.65 billion, he demands a million dollars in compensation.
What a crackpot. If he really thought up YouTube, then he should have registered the domain YouTube.com. If you don’t believe in an idea enough to spend a lousy ten bucks on it, then you deserve no credit for it. You certainly don’t deserve a million dollars for it.
I have three words for this guy: domain or STFU. Click here to continue reading “YouTube Crackpot: Domain or STFU”…
