Marketing

Resident Evil’s Umbrella Corp. Partners with Avon

Either some young marketing guy has trolled his bosses big time, or we’re all in for a zombie apocalypse. Avon’s new Derma-Full serum looks eerily similar to something out of Resident Evil’s Umbrella Corporation. Just compare the ad for Derma-Full with the trailer for Resident Evil: Apocalypse, and prepare to stock up on guns and green herbs. Click here to continue reading “Resident Evil’s Umbrella Corp. Partners with Avon”…

March 8, 2009 · 10 Comments (with 3 Conversations)

Red Mobile Ad Backmasked: Viral or Shill?

For advertisers who still think they can control their message, here’s a reminder that such presumption is incompatible with remix culture. Someone backmasked an ad for Philippine cellular service provider Red Mobile (formerly U Mobile) and posted his handiwork to YouTube. Click here to continue reading “Red Mobile Ad Backmasked: Viral or Shill?”…

January 28, 2009 · 13 Comments (with 4 Conversations)