Alodia in E-games Cosplay Calendar

Never mind that Philippine game publisher E-games is headed by a hardcore gamer who runs eight-hour WoW raids, or that they’re in the best position to survive once Filipino griefers learn to DDoS game servers. They get massive, massive points for hiring popular Filipina gamer Alodia Gosiengfiao as their 2009 cosplay calendar girl. She’s relatable, she’s relevant, and she’s not hard on the eyes — perfect for the project.

For years, people have increasingly trusted their peers above traditional authorities. Gamers will not only buy E-games’ new calendar; they will associate the name of a popular gamer with that of E-games itself. Gamers will trust that endorsement far more than they would any endorsement from some nongamer model.

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