YouTube
YouTube Opens Up Sponsored Videos
Remember those sponsored videos we’ve been seeing beside YouTube search results for months now, the ones YouTube confirmed last month? Now your video can be one of them. Ordinary YouTubers can now buy keyword-based advertising for their videos in YouTube search results on a cost-per-click basis.
YouTube is tapping into a Long Tail revenue stream from its own creators. Never mind the human desire for fame or the corporate desire for brand exposure on the world’s biggest video-sharing site. With selected YouTube partners getting revenue shares for ads beside their videos, advertising on YouTube SERPs becomes a straightforward matter of CPC costs versus CPM revenue. On both sides of that equation, YouTube makes money. Click here to continue reading “YouTube Opens Up Sponsored Videos”…
YouTube Crackpot: Domain or STFU
Herbert Elwood Gilliland III claims he gave YouTube founder Chad Hurley the original idea for the video-sharing site. Now, two years after Google bought YouTube for $1.65 billion, he demands a million dollars in compensation.
What a crackpot. If he really thought up YouTube, then he should have registered the domain YouTube.com. If you don’t believe in an idea enough to spend a lousy ten bucks on it, then you deserve no credit for it. You certainly don’t deserve a million dollars for it.
I have three words for this guy: domain or STFU. Click here to continue reading “YouTube Crackpot: Domain or STFU”…
