Web-2.0


Solo Netrepreneurship Better Than Big Portals?

Dan Mitchell points out that, while building large profitable ad-supported sites remains difficult, solo netrepreneurship provides a viable alternative.

Let’s say you wanted to build an advertising-supported online media business that took in $50 million a year in revenue. How many users would you have to attract to get there?

Probably too many for most people to even try, if the numbers run by Jeremy Liew, a venture capitalist at Lightspeed Venture Partners, are accurate.

The analysis is “sobering,” wrote Tim O’Reilly, the chief executive of O’Reilly Media, a publisher of computer books. “This may be why more entrepreneurs are going for low-investment sites that don’t need an exit but provide ‘lifestyle businesses’ for their owners,” he wrote on Radar, his company’s blog.

That is, rather than seek venture financing and hire a staff, it may be better for one or two people to create a relatively simple site — say, a hobbyist blog for guitar enthusiasts — and use a service like Google AdWords to, hopefully, make enough money to live on.

Most Philippine Web strategy still revolves around empowering “communities“. With Filipinos taking over the blogosphere, perhaps we should start thinking about empowering individuals.

From Paper to Web 2.0

Many of my flamers are actually neo-luddites who still fear the Web like it’s 1999, stubbornly clinging to old ideas forged in the bygone days of a paper-based world. This remarkably creative video takes us on the journey from paper to Web 2.0, showing us the things we need to rethink along the way: copyright, privacy, ethics, etc.

Once you’ve got the gist of that, get started with this handy Web 2.0 cheat sheet.

(Video via Frank Gruber.)