Social Networks
Multiply Bitches to Users About TechCrunch Comments
I just saw this in an email from Multiply:
One particular article, posted on TechCrunch, received a few replies from loyal Multiply users, who were subsequently accused, by a couple misinformed commenters, of being Multiply employees (or “plants”) posting fake comments! (For the record, we would never do that.)
Multiply sent this email to all its users. I don’t know about you, but I find it hard to respect a company that bitches to its users about drama on someone else’s blog comments.
Facebook is Boring
The problem with Facebook is that it’s still stuck in a Web 1.0 mindset: stickiness, stickiness, stickiness. They only half-embrace the widgetization ethos of Web 2.0: data comes in, but it doesn’t come out. The thing is a rat hole, and you can’t get anything out of it.
You won’t believe how much time I waste manually retyping party invites from Facebook to Google Calendar. Now I hear Facebook has actually banned Google Friend Connect. Mark Zuckerberg is determined to make your life harder just so you spend more time on his site.
Ultimately, Facebook’s rat hole strategy will reap massive backlash in the form of sheer user boredom. When you’re trapped in a rat hole, you feel obligated to scurry about like the rest of the rats, whether you want to or not. Obligation makes even the most varied activities boring. Hence this song, I’m Getting Bored of Facebook.



