ABS-CBN
ABS-CBN Multiply Deal: Clueless
Philippine TV station ABS-CBN has no idea how to do business online. Instead of partnering with online video leader YouTube to effortlessly promote themselves and earn revenue, they’re partnering with bottom-tier social network Multiply just to sell some ad space.
Clearly, the dinosaurs in local TV land just cannot wrap their brains around simple and smart new business models. As for me, I’m just glad my blog isn’t on Multiply. If you have to tell the world you’ve cut an ad sales deal with some third-world TV station, you’re in serious trouble.
(Thanks to Lusanto for the tip.)
ABS-CBN Pulls Down Interviewee’s YouTube Clip. And Her Little Dog, Too.
YouTube just launched a video identification system that gives copyright holders a choice: either automatically block their videos, or automatically profit from them. It’s an IQ test.
Unfortunately, Philippine TV network ABS-CBN is too dumb to even take that IQ test.
Filipino blogger Jepoy Bengero had his aunt and her dog interviewed on an ABS-CBN show last year. He uploaded a blurry phonecam clip of interview to YouTube at his aunt’s request. One year later, ABS-CBN has it pulled down.
The lesson here: don’t ever work with ABS-CBN. TV dinosaurs act like they own you. They let some dumb intern issue frivolous takedown notices based on nothing but badly-constructed keyword searches — without any regard for interviewees, fair use, context, or even accuracy.
