Joey Alarilla
Level Up Live: Now Actually Live!
Every year since 2006, Philippine game publisher Level Up holds a big offline event they call Level Up Live. I scoffed at its first iteration. The thing came out one year after Microsoft’s Live brand, making it look like an offline poser attempt to emulate online cool by slapping on a Web 2.0 buzzword. I figured it would go the way of E3 — bloated and irrelevant fluff doomed to collapse.
Level Up Live 2007, however, surprised me by offering something more than fluff. Click here to continue reading "Level Up Live: Now Actually Live!"...
Happy Slip: Online Media is Not a Stepping Stone
I used to admire Filipina former online star Alicia Bonifacio — until she totally abandoned her online fans (and a national hero’s surname) to become run-of-the-mill colonially-minded American-sounding Philippine showbiz sellout Alicia “Mayer“. Few things are uglier than a global online media star desperately selling out to local offline media.
That’s why I love how Filipina YouTube star Christine “Happy Slip” Gambito is so nonchalant about any offers Philippine showbiz might throw her, as she reveals in this interview with Joey Alarilla. Lest any rabid Philippine showbiz fans think that somehow biased, she holds the same attitude towards US showbiz, too. No longer is online media just a “stepping stone” to offline media.
