EGM


Magazines are Doomed

Electronic Gaming MonthlyPrint magazines are doomed. Soon all publications will move online. As with all media trends of late, this one starts with the geekiest information technology publications and rapidly cascades to more mainstream spaces. PC Magazine, an icon of IT journalism, started the trend in November. Now Electronic Gaming Monthly, an icon of gaming journalism, shuts down its print edition in favor of its 1UP network of sites.

Don’t think only the computer nerds are eschewing paper. Electronic Gaming Monthly catered to slightly less geeky console and handheld gamers as well. The cascade to the mainstream has begun. Soon even the dumbest supermarket gossip mag will go purely online.

PR guru Steve Rubel predicts the death of all tangible media by January 2014. The way things are going, dead tree magazines may not even have that long.