Barenaked Ladies


Haruhi Endless Eight AMV

Now I understand why The Melancholy of Haruhi Suzumiya just tortured viewers with eight nauseatingly repetitive episodes of the Endless Eight arc, at the extreme risk of alienating newcomers and infuriating fans. It’s the sort of epic trolling that provides powerful mashup material — in this case, four whole hours of material.

The first season of the show provided tons of memefuel for remixers. With Endless Eight, Kyoto Animation is betting the whole series on remix culture.

Check out this anime music video featuring clips from the arc, set to the Barenaked Ladies’ incredibly fitting tune It’s All Been Done.

Barenaked Ladies Vid Features YouTube Stars

You know YouTube stars are getting famous when they’re tapped to promote an already famous signed band. Various YouTube stars grace the video for Barenaked Ladies’ new single Sound of Your Voice.

My only complaint: no Happy Slip. Otherwise, I’m delighted to see another big media campaign recognize and leverage micromedia. In an age when we’re all media, it’s bad business to ignore millions of potential media partners.