Candidates Should Use Embeddable Video
John Mahoney points out that candidates need to include embed code with their Web videos.
That’s why Barack Obama got his video embedded here, and everyone else did not.
On a broader note, this goes for any entity publishing any promotional content on the Web. Widgetize, people, widgetize!
(Via Fred Wilson.)
[...] the channel views of his closest competitor. Of course, it doesn’t hurt that his handlers understand viral [...]
[...] doubt any politician (yes, even the eminently video-savvy Obama) will heed this call lest they upset catty TV execs, but at least someone made it. Lawrence Lessig [...]